Create an organisation with long-term, unbeatable competitive advantage. The Value Proposition is the major tool for achieving strategic focus; and when your culture, leadership and service delivery are aligned to it, you get a lasting competitive advantage because it is almost impossible to imitate.
- How to select your value proposition: Product Leadership, Customer Intimacy, Operational Excellence.
- How to choose and align your culture, brand, leadership style and service delivery to your Value Proposition.
Why this is important
Today success depends on the whole organisation being totally aligned. The strength comes when all parts are woven like a rope.
Bruce is also a business consultant specialising in: Organisational Strategy, Execution, Culture, Structure, Leadership Development and Mentoring.
Bruce Holland, Virtual Group Business Consultants